McD’s steps it up

I hear lots of smart, contemporary solutions with the product offerings, extended/24 hours, and overall MORE thoughtfulness to the variety of eaters they have. Would love them to be less cliché ‘American’ diet and even better at the veg*n offerings. In part, because they have such a global presence, and means of influencing dietary health; also, the food is troublesome health-wise, especially for its heavy use customers. Ah we shall see.

http://www.businessweek.com/print/magazine/content/07_06/b4020001.htm?chan=gl

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